(Nov 15, 2017 – Macau) – The 2017 MGS Entertainment Show and Summit got off to a strong start yesterday, with industry professionals and curious laypeople visiting the exhibition at The Venetian Macao. The theme of this year’s event is Smart City, Smart Economy, highlighting the technological innovations that are transforming the ways we interact with our cities and with our entertainment.
Originally focused on the gaming industry, the Macau Gaming Equipment Manufacturers Association (MGEMA) has expanded the scope of its main annual event to encompass the broad-based entertainment industry. Nowhere is this widened purview more evident than in the lineup for the summit talks and roundtable discussions. With speakers from a variety of backgrounds, including government regulators, industry consultancies, information technology giants, game developers, advertising agencies, universities, VIP junkets and integrated resorts, the summit’s aim is to bring together the perspectives decision makers need in order to understand the fast-changing entertainment industry.
The first day of the summit was devoted to China’s Belt and Road Initiative, as well as the ways “smart” technologies are reshaping cities. A prestigious panel discussed possible paths of economic development for Macau, and surveillance and computer industry representatives explained the new technologies that are improving security and disrupting industries.
At Tuesday’s Opening Ceremony, MGEMA’s Jay Chun signed a memorandum of agreement with Sina Games’ Yang Zhen. Continuing on this theme, today’s summit lineup was focused on mobile video games and the e-sports phenomenon. Sponsored by the Mobile Game Entrepreneur Alliance and Sina Games, speakers explored the challenges and opportunities presented by mobile games, as well as the prospects for developing the e-sports industry in Macau. E-sports – with trained professional teams, multimillion-dollar prizes, stadiums filled to the brink, and hundreds of millions of players worldwide—is the brightest new star on the sports scene. In 2022, e-sports will be a medal event in the Asian Games in Hangzhou. Macau is no stranger to e-sports, having hosted the CEC China E-sports Carnival and the Girlgamer E-sports Festival this summer.
These were the city’s first, but surely not last, large-scale e-sports events. Near the end of the second day of the summit, there was a signing ceremony between Sina Games and the Macau E-sports Association. The two organizations are teaming up to bring more e-sports tournaments to Macau, marking the beginning of this strategic partnership to utilize Macau’s extensive convention space and tourism infrastructure to increase the city’s participation in the new sport.
The MGS Entertainment Show and Summit run through 16 November. The show floor is open from 10:00 a.m. to 6:00 p.m. (5:00 p.m. on 16 November). Show attendance is free for visitors. Tickets for the summit can be purchased at the door.
⦁Han Zhihai, Secretary General of ChinaJoy Organising Committee delivers a talk at the MGS Summit.
⦁Sina Esports General Manager Chu Yun Fan and Macau E-sports Association Founding Chairman Lou Sai Hou sign an strategic partnership.
⦁Round table discussion at Sina Asia Esports Session.
Link to Dropbox for additional information for reference: https://www.dropbox.com/sh/mdabeq7y461vip6/AABJMLJXgIIkQJaC9c1ifdAqa?dl=0
About the Macau Gaming Equipment Manufacturers Association (MGEMA):
The MGEMA was established in 2012, representing businesses from the broad-based gaming, entertainment and leisure sectors. Its members range from companies working on the research, development and manufacture of gaming equipment to tourism and culture organizations to the young entrepreneurs driving technology, innovation and new business platforms. A pioneer of the “Made in Macau” brand, the MGEMA aims to raise the international reputation of the Macau business community and to help its members increase their market share through expanded business opportunities.
Strategic PR Ltd.
Tel: +853 6680 5580
Tel: +853 6637 8976